Introduction The sudden emerge of EVs has doubtlessly fuelled up the need for other car companies

Introduction The sudden emerge of EVs has doubtlessly fuelled up the need for other car companies

Storytelling

Founders have mastered this skill to perfection in their fundraising efforts. Series A and seed rounds have ballooned in recent years. However, having money in the bank is not the only step to building a great product. There is one more skill that we all need to learn — throwing something away when it’s not great.

Branding

Let’s talk Nike. The visionaries on the team managed to create their own design paradigm for the brand. Throughout its entire history, Nike hasn’t tried to manipulate the existing design patterns. They made a breakthrough by putting the design on the pedestal and taking it to the next level, even though they sell a commodity.